Frequently Asked Questions
Everything you need to know before getting started.
- Is the discovery call really free?
- Yes. The discovery call is 15 minutes, completely free, and there's no obligation. It's just a conversation to see if coaching is the right fit for you.
- What happens on the discovery call?
- We talk about where you are in your job search, what you're struggling with, and what kind of help would be most useful. If it makes sense, we'll map out your first paid session.
- Who is this for?
- SEOs who are actively job hunting, preparing for interviews, or working on take-home assignments. It's relevant for junior, mid-level, and senior SEOs - the sessions are tailored to your level.
- Do you guarantee I'll get hired?
- No. No one can honestly guarantee that. What I can guarantee is that you'll be better prepared - with clearer answers, sharper positioning, and more confidence going into interviews.
- What if I'm junior or switching careers?
- That's fine. Many clients are making career transitions or applying for their first dedicated SEO role. We'll focus on how to frame your transferable experience and fill any gaps in your interview readiness.
- What if I'm already senior?
- Senior SEOs benefit from structured practice too. Especially for leadership-level interviews, strategy presentations, and positioning yourself for director or head-of roles.
- How do sessions work?
- Sessions are 45 minutes, conducted over video call. You book individual sessions - there are no packages or subscriptions required. Each session costs $50.
- What do I need to bring?
- Whatever you want to work on: a job description, your resume, a take-home assignment, or specific interview questions you're preparing for. I'll tailor the session accordingly.
- How fast can I start?
- Usually within a few days. Book a discovery call and if coaching is right for you, we'll get your first session on the calendar.
- What's your refund and rescheduling policy?
- Sessions can be rescheduled with at least 24 hours' notice. No refunds for no-shows. If something comes up last-minute, reach out and we'll figure it out.
- Can you help with take-home assignments?
- Absolutely. This is one of the most popular session types. We'll review your approach, structure your thinking, and make sure your deliverable is polished before you submit.
- When are cohorts and weekly classes launching?
- Group programs - including cohort-based prep, weekly live classes, and session bundles - are in development. Join the waitlist on the Programs page to be the first to know.